When I was working as a copywriter in an advertising firm (before marriage!) I have made some hoarding ads too. Call me weird but as I was working in the same field, I DO watch TV advertisements too and compare them to see which is better? Sometimes we do find that some advertisements, boards or hoarding or sign boards are really funny that you can’t forget them easily… and may remembers years after years! It is very very challenging & creative field. My boss used to tell me, people remember only two types of advertisements, one that is VERY good and other VERY bad (which makes them laugh or makes them irritated) LOL & this is very true.
So here are some SIGNS & NOTICES: These are supposedly actual signs that have appeared at various locations.
- Found written on the wall in front of a photocopier of a company going through hardships: " DOUBLE YOUR PLEASURE - XEROX YOUR PAYCHECKS "
- At a car dealership in Maryland to announce new seat belt legislation: "Belt your family. It's the law."
- Seen while traveling in the Yucatan Peninsula: "Broken English spoken perfectly"
- At an Applebee's restaurant: "NOTICE: AFFECTIVE IMMEDIATELY! A new 6% tax will be charged for the cost of collecting taxes!"
- Fitness Center sign: "Self Esteem is feeling good about yourself - regardless of the facts."
- In restaurant: "Open seven days a week and weekends."
- On the freeway in Boston during a MAJOR transformation of the streets and bridges, etc: "Rome wasn't built in a day. If it was we would have hired their contractor."
- A sign in front of an advertising agency in south superhighway, Philippines: "A BUSINESS WITH NO SIGN IS A SIGN OF NO BUSINESS"
- A sign in front of a Macadamia Nut Factory in Hawaii: "Caution: Nuts crossing road."
- On a ski lift in Taos, NM: 'No jumping from the lift. Survivors will be prosecuted.'
- Official sign near door: Door Alarmed. Handprinted sign nearby: Window frightened.
- Road sign seen on the island of Cyprus. (translation of the Greek): 'Caution: Road Slippery from Grapejuice'
- A sign advertising a Company wide skiing race: Let's see who can go downhill the fastest.
- A billboard seen next to the highway, travelling from Johannesburg International Airport into town. An Ad for BMW showing a photo of a BMW 328i convertible with the roof and all the windows down. The caption reads:' Our hardware runs better without WINDOWS!!!'
- Two signs found on top of one another in a country kitchen several years ago: Restrooms to the left. Please wait for the hostess to seat you.
- Seen in a health food store. "Shoplifters will be beaten over the head with an organic carrot"
- "Children left unattended will be towed at parents expense."
- I went to a little hole in the wall restaurant: the sign read: Women are not served here. You have to bring your own.
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